More About Good Retirement

4th Channel Limited trading as Good Retirement is committed to:


  • Provide an open and transparent approach when offering a range of financial orientated services and products as a not-for-profit social enterprise.
  • Help people to understand the differences between products on offer and thus to help them get the best deal to suit their needs by shopping around and achieving a fuller understanding of the products they are buying.
  • Provide useful information to the consumer, offering tips and pointers as to what to look out for when buying a range of financial products including in particular: Home, Car and Travel Insurance, Funeral Plans, Annuities and Equity Release.
  • Deliver the right service to the right customer at the right time. No gimmicks, no cuddly toys, no quick hyped cash backs, just genuine value.
  • Donate profits to good causes reflecting choices made by our customers.